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Aveda BE CURLY ™ ADVANCED - Curl Enhancer Cream 200 ml

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£23.80 £28.00 (£0.12 per ML)

Free tracked United States delivery

%0 3.94 | 17

If you like we can let you know when we have some more.

Made for performance and perfected by plants, this curl cream provides 72 hours of frizz protection in high humidity¹, 92% more hydration², and up to 2X the shine³, all while increasing curl definition by 89%4.

Since curls and waves are naturally more fragile, our game-changing curl cream for wavy hair and curly hair types also replenishes strength with a peptide derived from plant proteins.

Created with our expert team of texture stylists.

98% naturally derived5. Vegan. Leaping Bunny Approved.

What do our AVEDA hairdressers think about it?

\I love its silky and light texture that provides hydration and insatnaneous repair: I apply it to dry or damp hair.\ Sarah - Training Manager for AVEDA

Benefits

Intensify et increases waves and curls definition

Reduces frizz

Adds shine

Hydrates curls and waves

¹Ex-vivo testing on tresses.

²Ex-vivo testing on tresses vs untreated hair.

³Ex-vivo testing on tresses vs unwashed hair.

4Ex-vivo testing on tresses when used with be curly advanced™ shampoo, conditioner, curl perfecting primer and curl enhancer cream vs untreated hair.

5Per ISO Standard 16128, from plant sources, non-petroleum mineral sources, and/or water.

Directions

Smooth generously on damp hair. Air dry or blow-dry with a diffuser for added volume and curl definition.

Tight curls and coils:  

On wash days, use be curly advanced™ shampoo, intensive curl perfecting masque and curl perfecting primer, then style with coil definer gel 

Co-wash curls and coils between wash days to gently cleanse without stripping 

Wavy and loosely curly hair:  

On wash days, use be curly advanced™ shampoo, conditioner and curl perfecting primer, then style with curl enhancer cream 

Swap conditioner for the intensive curl perfecting masque every 2 – 3 wash days, depending on your individual hair needs.

Ingredients: Water\\Aqua\\Eau, Cetearyl Alcohol, Cetyl Alcohol,
Caprylic/Capric Triglyceride, Glycerin, Hydrolyzed Vegetable
Protein, Hydrolyzed Pea Protein, Garcinia Indica (Kokum) Seed
Butter, Glycine Soja (Soybean) Oil, Behentrimonium Chloride,
Polyquaternium-11, Caprylyl Glycol, Citric Acid, Hydroxypropyl
Starch Phosphate, Fragrance (Parfum),* Linalool, Limonene,
Geraniol, Citronellol, Amyl Cinnamal, Tocopherol, Phenoxyethanol,
Potassium Sorbate, Sodium Benzoate

Aveda

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Rated 1 out of 5 by from Will not buy again I bought this, alongside the new Curly Advanced Shampoo, Conditioner and Perfecting Primer as recommended for my fair type, but I was really disappointed with it all. It seems to strip my hair of all moisture and made it really lank. By the morning after washing it my curls had almost gone altogether - a first for me. After three weeks of persevering, I have reverted to Botanical Repair shampoo and conditioner combined with the old Be Curly Curl Enhancer - please don't discontinue this!!!
Date published: 2024-06-18
Rated 5 out of 5 by from A new staple added to my Aveda collection Excellent product for enhancing curls. I have very long thick hair. Combed through easily and detangled. Lightweight and hair felt soft. Less frizz and more definition. Great.
Date published: 2024-06-12
Rated 5 out of 5 by from My new favourite This is my new favourite product. I've been applying to wet hair straight from the shower, scrunching and leaving to air dry. Really helps to keep the curls in and reduce frizz.
Date published: 2024-05-17
Rated 2 out of 5 by from Not sure I have a medium curl, thick hair that can be frizzy. I found just a small pea amount was enough for shoulder hair. However, unlike the previous formula, it seems to flatten my hair, leaving it looking lifeless. Not sure about using this product so have gone back to using the last tube of the old formula.
Date published: 2024-05-15
Rated 5 out of 5 by from Love it I loved the old be curly curl enhancer cream, but this new one is amazing. My curls last longer so don't need to wash hair as much. The definition of my curls is even better.
Date published: 2024-05-14
Rated 5 out of 5 by from Really loving the new forumla Have just started using this new formula , smells great . Really holds my 3b curls , less frizz , just very happy
Date published: 2024-05-12
Rated 2 out of 5 by from Preferred the old version Have used the original curl enhancer for many years and loved it. This version made my hair lank and loosened rather than defined my curls. Please keep the old version on sale alongside the new.
Date published: 2024-04-28
Rated 5 out of 5 by from Excellent curl-defining product Having used the advanced curl enhancer cream for a number of weeks I am happy to award it five stars. It's creamier than the old formula but emulsifies well for application. It leaves my curls bouncy and well-defined but doesn't make my hair feel sticky or greasy. It has a lovely delicate fragrance and I'm pleased to note that the tube and cap are now post-consumer recycled plastic. All in all Aveda's 'be curly' curl enhancer cream is a five star plus product.
Date published: 2024-04-26
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